Promotions are among the topics that arouse the most chatter. Many shops are fed up with making constant discounts.The fact is that promotions must exist, if anything, they must be studied and incorporated into a strategy.
If the promotion is well thought out, and therefore we are not referring to the classic 20% or 40% general discount, it will give you an opportunity to create movement on social media and in communication with your customers. The corporate gifts Singapore simply falls under this category.
How to choose the right Promotion
To make you understand well how this programming we give you an example with two different situations.
First example: promotion to get new customers.
If your problem is that too many customers enter and do not buy, you will probably need a promotion that involves making the first sale.
The 1st sale is very important indeed it is with the one that the customer wins.
But if the customer does not buy, what do you do?
Let’s pretend that a possible customer enters your store, take a ride and then leave. What do you do? Most shopkeepers greet him kindly and hope he returns.
Have you ever thought of a plan B? That allows you not to let the customer run away empty-handed.A good idea could be to leave him a voucher for next time while he is in the store. Put a deadline but remember not to give minimum purchase obligations.Or you can think of a postcard that involves it to go to an article on your site where you offer advice, in this way you can hook it up and you can use Remarketing to show you again with other promotions.The aim is to succeed in getting a potential customer back who has not yet purchased in your store. If you let it go away empty-handed, alas, instead of going back to you it will probably come from the competition. Then there are the under $5 gifts also that you can go for.
Second example: reaching the expected sales budget
October is just over and you realize that you have not yet reached your budget.Hey, wait a minute before continuing, there’s one thing I’d like to talk to you about. It is a secret that has been “submerged” for years, and although it is such an ancient thing, for most shop owners it looks like a new thing. Pay attention to this sentence:
The more your skills grow, the better your store results will be.
Think about it, if you have had the right experience in the retail world you already understand how profound this concept is, the importance of knowledge is a truth that has existed for thousands of years and yet today it seems that many go only running without a direction.
you will be constantly updated on the most advanced strategies and new mechanics for the management of the store.